Group Therapy Pub and Playground now open in downtown Greenville – Greenville News

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Yes, 19,000 square feet is a lot of space, and Group Therapy Pub & Playground does a good job of filling it. Greenville’s newest entertainment concept, the first downtown, marries food, drinks, games and creative fun into an experience that is best described as joie de vivre on steroids.

Group Therapy is now open at 320 Falls St., at Camperdown plaza.

The goal is to open more locations throughout the southeast region as well. Owners are looking at Raleigh, North Carolina, Columbia and Charleston in South Carolina and Austin, Texas, said Matt Hubbard, founder and co-owner of Group Therapy.

Eats and drinks

As far as food, Group Therapy offers a full menu of fun fare. Expect more creative pub-inspired dishes like pickle fries, totchos, chicken bites and flatbread pizzas. There are also a few sandwiches as well, but most items are built for sharing. Also of note, the menu does offer several vegetarian offerings, like avocado toast and a mezze platter, but leans more meat-heavy.

Related: Group Therapy announces opening date for downtown Greenville location

Previously: Ice curling and mini golf: See the first look of Greenville’s largest ‘Pub & Playground’

You’ll also wanna at least peruse the cocktail menu. Several, like the “We’re Gonna Need a Bigger Boat” are built for sharing and add to the fun. Or, check out the self-pour beer wall which features nearly 30 mostly regional craft brews, along with several wines on tap.

Playing games

As far as games, you’ll find axe throwing, curling, ping pong and the most elaborate “Wacky” mini-golf course around. Even if you don’t play the course, you’ll wanna take some pics at each of the 18 holes and guess each pop culture reference.

Reservations are recommended, especially for more popular times, but aren’t required.

In addition, expect yard games outside on Camperdown Plaza, Bingo and karaoke.

The place is family-friendly by day but is definitely likely to be more of an adult-centric spot at night. Games are 21 and up after 7 p.m.

The ‘why’ behind it all

The idea for Group Therapy has been in founder, Matt Hubbard’s mind for over four years, but the inspiration for it emerged nearly a decade ago. It was nine years ago that Hubbard met Diana and his life changed forever.

The two became inextricably connected when Hubbard was found to be a near-perfect bone marrow match for Diana, who at the time had acute lymphoblastic leukemia.

After the donation, the two developed a long-distance friendship, connected by age and their shared life phase.

They were to meet but by then, Diana’s cancer had returned. She passed away 16 days after they met in her living room.

Hubbard found himself in a tailspin. He felt out of control, depressed and confused about his life.

Therapy helped.

Read this: How a 33-year-old came to open the first interactive entertainment venue in one of Greenville’s most prized locations

More: Group Therapy Pub & Playground slated for Camperdown entertainment space

Hubbard began thinking about what he wanted in life, and he kept coming back to the idea of bringing joy to other people somehow.

Having come up through business development for trampoline parks, Hubbard saw a need for more interactive entertainment options. Inspired by the idea that fun and human interaction is a unique kind of therapy, the blueprint for Group Therapy began to emerge.

Impacting the community

Group Therapy is currently working on developing several philanthropic partnerships that Hubbard hopes will further the venue’s impact in the community. Currently, Hubbard is in talks with Hope Town, an Upstate-based counseling service and Ben’s Friends, an organization focused on helping those in the hospitality industry struggling with substance abuse and mental health issues.

Hubbard hopes to have details worked out within a month or so.

“The encouragement and support of the community has been really great,” Hubbard said, speaking a few days after opening. “We’re gonna exist to hopefully love on the community and give back, and we’re looking for creative ways to do that.”

Group Therapy Pub & Playground is now open at Camperdown Plaza. Hours are 11 a.m. – 10 p.m. Sunday – Thursday; 11 a.m. – 2 a.m. Friday and Saturday.

Follow @grouptherapy.fun on social media and find more information at https://www.grouptherapy.fun/

Lillia Callum-Penso covers food for the Greenville News. She loves the stories recipes tell and finds inspiration in the people behind them. When she’s not exploring local food, she can be found running, both for pleasure and to keep up with her 6-year-old twins. Reach her at [email protected], or at 864-478-5872, or on Facebook at facebook.com/lillia.callumpenso.

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